The first show of Juana Martin as a guest member of the Haute Couture official calendar with the support of her dear friend and brand ambassador Rossy de Palma.
Designer Juana Martin, Paris, 2022
Juana Martín began her career in 1999, this year, her collection was selected among more than 150 proposals to represent her hometown of Cordoba, in the contest of Young Designers in Spain.
In 2005 she became the first Andalusian woman, the first Cordovan woman and the first gypsy woman reaching CIBELES, obtaining a great success.
Today is one of the most versatile designers of Spanish fashion, this year in 2022 we had an honor to see the first show of Juana Martin as a guest member of the Haute Couture official calendar with the support of her dear friend and brand ambassador Rossy de Palma.
STORY OF THE COLLECTION
"Andalucía" is a tribute to its land and its culture. With the aim of bringing all the essence of Andalucía to Paris, the designer has once again invited her friend and well-known actress Rossy de Palma and the artists Israel Fernandez and Diego del Morao to musicalize the fashion show.
The collection, in which the black and white, that are a designer’s sign, predominate along with orange brushstrokes. Made mainly of wool, natural silk, organza and tulle, including different artisan elaborations in the applications of embroidery, rhinestones and crystals. Crinolines provide the garments with volume, another of Juana's unmistakable hallmarks.
Make-up artist Menchu Benitez
Hair styling Maqueda Oficial
Protocol director Carmen Vela
Stylist Alejandra Garcia del Moral
GALLERY
Andalucia is a way of claiming my culture and my way of seeing fashion. It is a cultural, new, cosmopolitan and urban Andalucia, different from everything that is established
- Juana Martin
Accessories were made exclusively for this collection such as Maison Felger shoes by designer Marie Weber, and Vivas Carrión headdresses, with a very characteristic lattice work inspired by the typical Andalucian balconies. The designer Marie Weber imagined a dance between Maison Felger and Juana Martin; between a classic shoe and an Haute Couture piece. Each shoe has been developed as a jewel: a unique piece combining embroidery, engravings and ornaments to create a evident line with the poetic work of JuanaMartin.The Mule Maison Felger combines contrasted structured and organic lines reflecting a daring woman with new desires, rules, reinventing her beloved traditions. She finds her inspiration in the men’s wardrobe and changes the codes in an assumed and twisted way. Maison Felger mule is the story of a journey between Brittany and Andalucía and its exceptional know-hows. In addition, the Plata Pura artisan jewelry shows exclusive.
